Aaron's Logo

About Aaron's Franchise


Our goal has always been to be the supplier of choice to North America's consumers. We have created a better way of providing the basic necessities to a growing and underserved segment of society. It all started with a chair. In 1955, R. Charles "Charlie" Loudermilk, Sr. and a business partner borrowed $500 to purchase 300 folding chairs and rent each of them for 10 cents a day to auction houses. We made $90 from our first estate sale. The business evolved to meet the needs of our customers.

Our History

Old Store FrontBy 1984, Aaron's was the largest furniture rental company in America. To satisfy growing consumer demand, we accelerated our store expansion by introducing our Aaron's franchise program in 1992 which grew our investment opportunities. Today, we are North America's leader in the sales and lease ownership of name-brand furniture, appliances, electronics and computers. We are recognized as a Fortune 1000 company serving 1.4 million customers annually through 12 Woodhaven furniture plants, 17 distribution centers, and 2,000 showrooms.

Our Future

New Store FrontInto the future, our company's strategic priorities include growing our Aaron's franchise program, while staying faithful to Charlie's original vision—"Making dreams come true" for families everywhere.